07.11.08
Stop and smell the coughing
I love the smell of irony in the morning.
Like any written medium, blogs must respect not necessarily the craft of writing, but the craft of communication, which in turn respects its component tools—one of which is writing. This basic concept doesn’t seem to resonate with some who think that blogs must be raw to be true to their form . . . to the point that blogs aren’t really blogs if they’re “too polished”—which means what? Breathless prose? Redundancies? Typos? Doesn’t this world have too much of those already?
For a strong rebuttal of such “thinking,” see this “Bad Advice From a Marketing Guru” post from Ron Shevlin’s Marketing Whims blog. Ron primarily talks marketing in the financial services arena, but he dabbles in the pitfalls of modern communications in general, as well.
But back to the morning’s cup of irony, from (of course!) a blog:
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